Shuga Affiliate program
Calling all independent stylists, salons, and side hustlers!
Help us bring great hair to the globe with head-turning products, best-in-the-biz benefits, and a supportive Shuga Squad cheering you on every step of the way.
The Shuga Affiliate Program Benefits
Earn more
Shuga pays up to 50% commission on every product you sell.
Manage less
On inventory, packaging, shipping, and returns, #WeGotYou.
Slay YOUR way
Choose from pre-made social posts or do your own thing. You know what your people want!
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Our exclusive Shuga Affiliate program is designed to help our biggest brand-fans spread that Shuga love everywhere they go.
Use your talents and influence (and oh-so-slammin’ hair!) to translate sales into cold, hard, cash. Whether you’re a salon owner, hair stylist, or just Shuga's biggest fan, you can use our affiliate program to earn that SHMONEY 🤑!
As a Shuga affiliate, you get exclusive access to:
💛 Weekly Zoom calls with the Shuga team
💛 The Shuga Squad group chat
💛 Special, squad-only product discounts
💛 Free pre-made posts for your socials
💛 Extra training to help you max every platform’s potential
Ready to apply? Let’s talk details…
Tell us your story
Fill out the quick app below to see if we’re a good fit for one another.
Meet the Squad
Jump in the Shuga chat, join our virtual hangs, and keep track of it all in your fancy Shuga Squad dashboard.
Share what you love
You share, we ship! Post on IG and FB, tell your BFF, and blog away! All while that cash money rolls in.
⭐️ are you a shuga star? ⭐️
Here’s what we look for in a Shuga Squad affiliate:
100,000+ active followers on one or more of our fav socials (Insta, TikTok, and Snapchat)
An obvious love of our products (and show-stopping hair)
A spirit of active inclusion in your community
We know what you’re thinking, what’s the catch?
No catch—just a caveat.
Affiliate programs like ours work because of relationships—the one we’re building with you and the ones you have with your followers (who clearly have great taste). We get hundreds of affiliate applications each month, and not everyone qualifies right away—no hard feelings, we just want to set everyone up for success right from the start!
So what are you waiting for? We can’t wait to meet you.
What the Squad is saying
Affiliate Testimonials
I love being a part of the Shuga Squad! The social media templates make it really easy to share everything I like about these products. I’ve worked with a few different affiliate partners, but Shuga is definitely the best!
—Shuga Squad Affiliate Influencer
My clients are always asking about what I use in the salon to make their curls so smooth. I just tell them, “It’s my Shuga sweets!” I don’t even have to try to sell this stuff, the results speak for themselves. And with the Shuga Pros affiliate program, now I get to cash in too!
— Shuga Pro Stylist
Why shuga?
Shuga is the gather-round, go-to product for every hair type—and we can’t wait to see you shining on social with your fabulous Shuga-sweet locks.
It’s time to tame the frizz, volumize those curls, hydrate that headstrong hair, and lock in that oh-so-slayin’ style. And earn the big bucks while doing it. So what are you waiting for?? The Shuga Squad wants to partner with YOU.
APPLY NOW >>>